Pay-for-Performance in Spades

● How does a growth-driven business services firm structure larger aggressive bonus opportunities with target executive salaries 15% or so below market - for an effective & competitive total cash package?

The CEO of a growth-driven business services firm wanted to target executive salaries 15% or so below average, topped with aggressive bonus opportunities for a more-than-competitive total cash package.  Ascend provided the analysis, modeling, bonus plan design and guidance to do just that.  Ascend’s guidance and deliverables helped the CEO move forward confidently with the solution and were critical in winning the buy-in of the executive team.  
Of interest: for every dollar below average market salaries, bonus targets were pushed up by $1.25 to properly offset the increase in pay-at-risk.